A funny thing happened over the summer, well funny in relation to bags that is.. everyone started carrying a tote around with very unique pattern. I saw student types, I saw grandma’s, I saw people on Marylebone High Street carrying this bag. It was the IKEA siting coupled with then seeing Kate Moss carrying it on holidays – twice, in TWO colour ways – that finally made me ask “where did you get that bag”..
As it turned out, it is Goyard ! a brand I had never heard of until that day.. and then after the summer, I saw it again in another form, it’s original form..the trunk..
Once I checked out the website, I was in awe and totally dying for one of these bags. Aside from some websites selling what must be fakes… (as the website clearly states, they don’t sell via third parties or e-commerce)
I love that Goyard are still independent, I love that they run a “Chic du Chien” boutique, and the best stamp of approval – Karl Lagerfeld has a personal account there – since 1972..
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